7 Best Interactive Demo Software Solutions for 2025

Choosing the right interactive demo software could have a direct impact on how well your team educates prospects, captures leads, and moves deals forward. 

With so many platforms offering different approaches—from self-guided product tours to live and on-demand demos with AI—it’s not always clear which tool fits your process best.

This article breaks down the key features to look for and compares seven leading platforms, giving you the information you need to make an informed buying decision.

Interactive demo software: 6 Features you should prioritize

Interactive demo software helps teams showcase products in engaging, high-impact ways—whether through live or on-demand product demonstrations or self-guided interactive experiences. The right features help you educate, engage, and convert prospects.

1. No-code demo creation

Demos should be easy to build and manage without engineering support. No-code tools allow you to create interactive walkthroughs or product demo webinars, making it simple to showcase features, onboard users, or train teams.

2. Real-time analytics and engagement tracking

Understanding how prospects interact with demos is critical for optimizing your sales and marketing strategies. Engagement tracking in live demos, automated webinars, or self-guided tours helps you refine your messaging, prioritize leads, and improve conversion strategies.

3. Automated demo workflows

Manual demo management isn’t scalable. Automated workflows help you schedule live product demos, trigger follow-ups, and deliver on-demand demo experiences, so leads get the right content at the 

4. Seamless integrations with CRM, marketing, and sales tools

Demos should feed directly into your sales and marketing workflows. Platforms that integrate with CRMs, marketing automation, and engagement tools help you track demo interactions and automate follow-ups. For example, Demio connects with HubSpot, Salesforce, and multiple Banzai products to centralize data.

5. On-demand and live demo capabilities

Some prospects prefer real-time, interactive product demos with a sales rep, while others want to explore on their own. The best interactive demo platforms support both live and on-demand options.

6. Personalized demo experiences at scale

With segmentation, you can get the right leads to see your content at the ideal time. Whether through live presentations or targeted webinar campaigns, aligning your demos with specific industries, roles, and buyer stages increases engagement and pipeline growth.

💡 Pro tip: Use Reach by Banzai to drive high-intent registrants to your interactive demos. By targeting ICP prospects and tailoring your demos to their pain points and concerns, you can increase attendance and engagement, and help your sales team connect with the most relevant, conversion-ready leads.

7 Best interactive demo software solutions

1. Demio

Demio is a browser-based webinar platform designed for running live, automated, and on-demand interactive demos without requiring downloads. 

You can host live product walkthroughs with real-time audience engagement, automate pre-recorded demos with interactive elements like polls, Q&A, and chat, and provide on-demand access for leads who prefer to watch instantly without scheduled interactions.

With registration pages, automated event notifications, and CRM integrations, Demio helps you capture leads, track demo performance, and streamline follow-ups through integrated tools.

Demio’s interactive demo features

• Real-time engagement tools: Use live chat, polls, handouts, and Q&A sessions to create interactive demos that keep attendees engaged throughout the session.
• On-demand demos with AI chat support: Provide pre-recorded product demos that attendees can watch at their convenience, with Demio AI handling real-time questions or enabling async team follow-ups for deeper engagement.
• Customizable branding: Personalize your demo experience with branded registration pages, custom virtual backgrounds, and tailored event layouts.
• In-depth analytics: Track attendee behavior, engagement levels, and conversion data with detailed post-event reporting tools.
• Email and event notifications: Automate reminders, confirmations, and follow-ups to increase attendance and keep prospects engaged.
• Outreach add-ons: Use Reach by Banzai to target the right ICP and drive high-intent registrants, and Boost to extend your demo’s visibility across channels like LinkedIn and display networks.

Demio pricing insights

Demio offers a 14-day free trial and flexible pricing across three basic plans based on attendee capacity and billing frequency.

The Premium plan includes advanced features like dedicated CSM and priority support, premium integrations, custom domains, and Demio AI

2. Demoboost

Demoboost is a demo automation platform that helps B2B software companies create and share interactive product demos without requiring custom development. 

It’s designed for sales, marketing, and enablement teams that need to scale personalized demos while maintaining consistency. Users can build interactive, trackable demos that align with different buyer needs and integrate into existing sales workflows.

Key interactive demo features

• Flexible demo formats: Create interactive product tours, guided overlays, sandbox demos, and video walkthroughs.
• No-code customization: Modify demos without developer input.
• Analytics-driven insights: Track viewer engagement, time spent on features, and drop-off points.
• CRM and sales tool integrations: Sync demo activity with CRM, email, and marketing platforms to align engagement data with sales outreach.
• Automated demo sharing: Deliver personalized demos efficiently, allowing sales teams to send trackable links for self-guided or live-assisted walkthroughs.

3. HowdyGo

HowdyGo is an interactive demo platform designed for marketing and sales teams to create and share product demos without coding. 

Instead of using video recordings or live walkthroughs, you can capture your application’s interface, edit content, and add interactive elements to showcase key features. The platform supports multiple sharing formats, making it easy to embed demos on websites, send them via email, or use them in sales outreach.

Key interactive demo features

• HTML-based capture: Record pixel-perfect HTML/CSS replicas of your application for a more interactive experience.
• No-code editing: Modify text, images, and charts within the captured UI.
• Interactive elements: Add annotations, video bubbles, highlights, modals, and navigation chapters to guide viewers.
• Multi-format export: Share demos as clickable experiences or export them as videos and GIFs for use in email, social media, and marketing campaigns.
• Analytics and CRM integration: Track viewer interactions, capture leads, and sync demo engagement data with CRM platforms.

4. Demostack

Demostack allows sales and marketing teams to create interactive product demos without using a live environment. It works by cloning the front end of an application, so you can showcase a working version of the product without exposing sensitive data or dealing with technical issues.

Because the cloned environment is editable, you can adjust text, images, and data to fit different audiences. This makes it useful for customizing demos without engineering support, especially if you sell complex software with multiple use cases.

Key interactive demo features

• Product cloning: Capture the UI of an application to create a stable, interactive demo environment.
• No-code editing: Modify text, numbers, and images to tailor the experience for different industries or personas.
• Engagement tracking: Measure which features prospects interact with and how long they spend in the demo.
• CRM and sales tool integrations: Log demo interactions in the CRM so sales teams can prioritize follow-ups.
• Browser-based delivery: Run demos in a controlled, web-based interface.

5. Storylane

Storylane is an interactive demo platform designed for sales and marketing teams to create and share personalized product demos without coding. It allows you to capture your product’s interface, edit content, and add interactive elements to highlight key features.

What sets Storylane apart is its AI-powered demo creation tools, which help teams generate voiceovers, translate demos, and edit content more efficiently. You can embed demos on your website, share them in emails, or provide prospects with self-guided walkthroughs.

Key interactive demo features

• AI-powered demo creation: Automate voiceovers, translations, and content editing to streamline demo production.
• No-code editing: Customize text, images, and UI elements without developer support.
• Multi-format sharing: Embed demos on your website, send them via email, or share links for self-guided exploration.
• Engagement tracking: Monitor how prospects interact with demos and identify high-intent leads.
• CRM and sales tool integrations: Sync demo activity with HubSpot, Salesforce, Marketo, and Pardot for better lead management.

6. Navattic

Navattic is an interactive demo platform that enables marketing and sales teams to create, share, and track product demos without requiring engineering resources. 

You can embed these demos on your website, add them to email campaigns, or send them directly to prospects as self-guided walkthroughs. 

Navattic also tracks how prospects click through each step, showing you which features get attention and where prospects drop off. For marketing teams, this helps measure demo performance as part of your funnel. For sales, it’s a way to qualify interest before the first call and tailor conversations to what the prospect cares about most.

Key interactive demo features

• No-code demo creation: Build interactive product demos without technical knowledge.
• Guided tooltips and annotations: Add overlays, tooltips, and highlights to guide prospects through key features and workflows.
• Multi-channel sharing: Embed demos on your website, include them in email campaigns, or send direct links for personalized outreach.
• Analytics and engagement tracking: Monitor how prospects interact with demos, track drop-off points, and identify high-intent leads.
• CRM and marketing automation integrations: Sync demo activity with HubSpot, Salesforce, Marketo, and other platforms to improve sales follow-up.

H3 7. Walnut

Walnut lets you build interactive product demos without using your live product or relying on developers. You can capture your product’s interface, edit the content to match different use cases, and share the demo as a live presentation or self-guided link.

You also get engagement analytics that show which features prospects focus on and where they drop off, helping you improve future demos based on real data. 

Teams can organize demos in a central library, apply templates to keep messaging consistent, and use CRM integrations to connect demo activity to pipeline data. This makes Walnut useful if you want to scale personalized demos across a large sales team without losing visibility into how they perform.

Key interactive demo features

• Codeless demo creation: Build and customize demos directly from your browser—no technical skills required.
• Customizable templates: Use pre-built templates to create demos for different industries, personas, or use cases.
• Engagement tracking: See how prospects interact with demos, including which features they click and how much time they spend.
• CRM and sales tool integrations: Sync demo activity with tools like HubSpot, Salesforce, and Marketo to connect engagement data with your pipeline.
• Collaborative workspace: Give your sales and marketing teams shared access to demo creation, so everyone works from the same playbook.

Interactive demo software: Choosing the right fit for your team

When choosing interactive demo software, you need to decide if your team benefits more from self-guided product tours prospects can explore independently or hosted demos where you guide prospects through key workflows live or on-demand.

If your product requires hands-on exploration or serves multiple use cases, tools like Storylane or Navattic give you flexible, personalized tours. If you want to combine live and on-demand demos with built-in engagement, lead capture, and follow-up tools, Demio offers a single platform for all three.

Either way, your decision should focus on ease of use, relevance to your audience, and clear performance tracking.